If you are reading this, chances are you are an influencer or creator who is ready to land some brand partnerships & actually get paid for them!!! 

Before we step too far ahead of ourselves, we need to take things right back down to the basics. I’m talking about the foundations that brands look for before even considering your pitch or hiring you as a creator. 

Over the past year, we have organized over 350+ brand partnerships & today is the day we are going to spill the tea & let you know what brands look for before linking arms with a creator. Are you ready for these juicy insider secrets? Let’s go! 

#1 Consistency

How often does the creator post? Are they consistent with their posting schedule & content topics?

If a brand comes across your profile & finds your content to be super inconsistent, they will 100% question how seriously you take your brand as a creator! (yes, we said it).

Creator Network Tip: If you struggle with keeping your posting schedule consistent, you may benefit from a content scheduling tool like Later! Head over to our “systems” highlight for more info on this amazing platform!

#2 Engagement & Community

For us, we don’t care about follower size… What really matters is the pull you have on your community!

Do you have an active community who actually gives a sh*t about what you have to say? Do you take the time to respond to your audience?

Creator Network Tip: Aim to build real relationships & be social on social media! That’s what really matters!

#3 Content Style

Do you create content that matches the brand’s aesthetic?

This one is huge! Especially if the brand is hoping to share / post UGC (user generated content) on their platforms!

Creator Network Tip: When pitching to a brand, be sure to include content that you have previously created that aligns with theirs!

Now that we’ve told you what brands are actually looking for from creators, it would be great to know how to pitch yourself & actually land these brand partnerships right? 

Lucky for you, we’ve created a free resource just for you! Click here to download our freebie: 5 Secrets to Landing Your Dream Brand Partnerships. 

If we can leave you with one tip, it would be to remember that partnerships take time. Don’t rush things! Take your time getting to know each brand and what exactly they are looking for. Personalize every single interaction you have with the brand. Start the process months before you send your pitch. People love working with people, and you are your biggest asset. Never forget that. 

For more juicy tips, partnership opportunities  & insider secrets for creators, make sure you check out our Creator Network. The Creator Network is our exclusive database + directory of talented and trusted content creators just like you. 

As a leading Social Media, Marketing & PR agency, we are on a mission to link arms with passionate & talented content creators in the space who see the value in long term, strategic partnerships just like we do. The Creator Network offers exclusive partnership opportunities & more for creators of all sizes who are ready to capitalize on all things brand partnerships.  

Click here for more information or to join us on the inside! 

Did we miss something in this blog post? Have a piece of advice you would like to share with other creators? Feel free to drop us a line in the comments below! 

Here’s to landing dream partnerships & continuing to grow together!